Trent Reznor has announced that he will dramatically reduce his use of social networking sites. The Nine Inch Nails frontman, who has been particularly active on Twitter in recent months, has the following to say...
In a lengthy post on the Nine Inch Nails website, Reznor said: "The reason no record label knows how to market anything to new media is they don't live there. They don't get it because they don't use it. What you've seen happen with the marketing and presentation of NIN over the last years is a direct result of living next to you, listening to you, consuming with you and interacting with you...".
However, he continued: "The problem with really getting engaged in a community is getting through the clutter and noise. ... I approached [Twitter] as a place to be less formal and more off-the-cuff, honest and 'human'. ... So when you see the new accounts that pop up daily on Twitter ... spewing hate at [his fiancé] Mariqueen and I, take a moment to visualise the sad couple [of] people behind them. I will be tuning out of the social networking sites because at the end of the day it's now doing more harm than good in the bigger picture ... the experiment seems to have yielded a result. Idiots rule".
So there you have it, there will be no more of Trent Reznor on Twitter dissin' Chris Cornell as people have pissed him of by dissin' his fiance. Double - standards anyone?
